Paul Stacey


A Systems Approach to Open

In the 1990’s I worked for Hughes Aircraft of Canada developing large scale air traffic control systems for international customers around the world. Air traffic control systems are large, complex, mission critical systems. After extensive requirements gathering and analysis an overall architecture for the air traffic control system was defined including complete hardware and software requirements. Development of something so large required the overall architecture to be broken down into subsystem components which were then distributed to different teams for development. The lead systems engineering team had the responsibility of integrating developed subsystems into the final air traffic control system and ensuring that the overall architecture design and requirements were met.

This kind of approach is called systems engineering. The key characteristics of systems engineering are that it:

  • gathers, analyses and shapes customer requirements into an overall system
  • takes a holistic view that breaks the overall system down into components and integrates developed components together into a whole
  • uses and coordinates an interdisciplinary set of expertise and teams
  • focuses on not just the initial development of the system but its life cycle and iterative improvement over time
  • combines technical and human-centred practices and work processes

The early days of open licensing and open resources were primarily shaped by innovators and early adopters using Creative Commons licenses and creating open resources as independent individuals. What I see now is open moving from an individual activity to a large scale system wide activity similar to systems engineering. As open matures a more holistic approach is being adopted involving many people working together.

Increasingly I see a systems approach to open as being the most strategic and impactful. A systems approach takes a multi-stakeholder perspective, strategically considering all the stakeholders in a value chain and how they can work together to achieve a common goal. This shifts the focus from individual adoption of open practices to system-wide adoption. A system working together can achieve greater impact than an individual.

Let me give a couple of examples.

The BCcampus Open Textbook Summit held in Vancouver 16-17-Apr-2014 brought together a wide range of organizations and people who are all collectively working on adopting, adapting, and authoring open textbooks for students. An open textbook is a textbook licensed under an open copyright license (such as Creative Commons), and made available online to be freely used by students, teachers, and members of the public. While online versions of open textbooks are available for free if students want hard copy they can print out their own or order a low-cost print version.

Open Textbook Summit logo

The open licensing of a textbook makes it possible for others to add to, adapt, translate, localize, and otherwise improve it. Everyone has 5R rights to:

Retain: Make, own, and control their own copy of the textbook
Reuse: Use the open textbook in its unaltered form
Revise: Adapt, adjust, modify, improve, or alter the book
Remix: Combine the book with other openly licensed content to create something new
Redistribute: Share copies of the original textbook, revisions, or remixes with others

The BCcampus Open Textbook Summit featured speakers representing a wide interdisciplinary group of expertise including government & institution senior administrators, faculty, students (and here), librarians, authors, publishers, and technologists. This wide representation of multiple stakeholders who all play a role in creating open textbooks is a great example of a systemic approach. Each stakeholder’s involvement in creating and using open textbooks is important but it is the cumulative effect of multiple stakeholders working together that creates the greatest impact.

More about the BCcampus Open Textbook initiative can be found here.
If you want to see examples of open textbooks start here.

One of the great things about the BCcampus Open Textbook Summit was that it brought together not only multiple stakeholders but multiple regional open textbook initiatives. Representatives of open textbook initiatives in California, Oregon, Washington and beyond were all in attendance. This enables sharing and comparing of approaches and lessons learned not just from different stakeholders but from different regional system wide initiatives. Its fascinating, and informative, to hear about the BC open textbook initiative and compare it to the one in California, or Washington, or Oregon.

Inevitably the adoption of open practices requires stakeholders to change current modes of operation, sometimes dramatically so. Change of this magnitude can be disruptive and may threaten traditional roles and responsibilities, business models, and financial structures. A natural reaction to such change is fear, risk aversion, and preference for the status quo.

To generate movement and acceptance I’ve found it important to keep the focus on the shared goal, cause, or issue that open solves. In the case of open textbooks the shared goal is making education more accessible and affordable for students. Having a shared goal as the primary focus make business models, roles, modes of operation and the like secondary to the main goal. When the impetus and value associated with achieving the main goal are big enough, change happens, the system and stakeholders adapt, new models and modes of operation emerge. Adoption of open practices is best enabled when the value proposition of doing so is high.

Open textbooks are one great example of a systems approach to open.

Another example emerged for me in the context of leading an open models working group for the World Bank’s Global Food Safety Partnership (GFSP). Our task was to generate a range of open models that enhance the scalability and sustainability of food safety. Our primary goal was to show how open practices can support GFSP’s efforts to help ensure safe food, increase food supply chain value, accelerate economic growth, alleviate rural poverty, and improve public health outcomes. This is the big picture goal the GFSP seeks to attain.

Can adoption of open practices help the GFSP achieve this goal? If so, how?

The Global Food Safety Partnership is a public/private partnership representing many different stakeholders including:

  • governments
  • funders
  • regulatory agencies – public regulators, inspectors and managers
  • private sector agri-food processors and manufacturers
  • farmers and producers
  • universities, service providers, trainers and certification bodies
  • international organizations
  • non-governmental organizations (NGOs)

This suggests that a systems approach to open is required. It won’t be enough for one stakeholder to adopt open practices. The goals of GFSP are too large for that to be impactful. Achieving the big goals of GFSP requires multi-stakeholder coordinated participation.

One of the significant benefits of open practices is that they open up the opportunity for new stakeholders to get involved and participate. Food storage and cooking at home, the poor, the farmer, the food market seller, the street vendor, these uses and stakeholders are not well represented at the GFSP table. Adoption of open practices opens up the opportunity for them to be involved. If GFSP has a goal of alleviating rural poverty it is essential that they be engaged as active participants.

A systems approach to open offers opportunities for information sharing, public participation, and collaboration. Multi-stakeholder adoption of open practices generates cumulative benefits for all stakeholders. In a systems approach to open the more stakeholders participating the greater the impact.

Applying a systems approach to open for GFSP considers the role of each stakeholder and what open practices they could adopt that would contribute to the big picture goal GFSP is seeking to realize. Its not a one size fits all approach. Different stakeholders adopt different open practices. Government and funders might adopt open policy that require deliverables produced through the funds they provide to be openly licensed. Providers involved in generating food safety training and learning resources can publish their content as Open Educational Resources. There are many forms of open and a myriad of open practices can be brought to bear on a shared goal.

For the GFSP we defined nine different open practices stakeholders could adopt:

  1. open content (including Open Educational Resources and Open Courseware)
  2. open data
  3. open access (research)
  4. open government
  5. open source software
  6. open standards
  7. open policy
  8. open licensing
  9. open hardware

GFSP Open Model Big Picture

For each type of open practice we provided GFSP relevant examples. Here’s a sampling:

  1. open content – see Digital Green and Food Safety Knowledge Network
  2. open data – the US web site data.gov releases government open data.In 2012, a national annual competition was created as part of the Health Data Initiative to stimulate the innovative use of health data in apps and products. The “Health DataPalooza” is now a sold out event attended by over 2,000 health providers, technology developers, venture capitalists, entrepreneurs and community advocates and has resulted in the launch of new products and companies. OpenFDA, providing easy access to public data of the US Food and Drug Administration (FDA) and highlighting projects using these data, will be implemented in September of 2014.
  3. open access (research) – There are a number of open access journals and online publications that provide free and open access to scholarly articles specific to food safety, foodborne illness, manufacturing and processing practices, etc. In 2007 the US National Institutes of Health enacted an open access policy requiring the researchers they fund to make their final, peer‐reviewed manuscripts publicly available no later than 12 months after official date of publication. The number of open access journals is rapidly increasing – the Directory of Open Access Journals lists over 9,000. The Public Library of Science (PLOS) and BioMed Central are two popular examples relevant to food safety.
  4. open hardware – See Open Source Ecology and Farm Hack for examples relevant to food production and food safety. Photosynq is an open research project whose goal is to create a low cost, hand-held measurement device which researchers, educators and citizen scientists can use to build a global database of plant health. A low cost mobile prototype has been developed to replace the large, expensive and stationary equipment that was previously required to measure photosynthesis.

One of the challenges in open work is helping people understand the myriad forms of open and how they work. Defining open practices, along with associated value propositions and examples goes a long way to establishing a common lexicon and a tool box of methods that can be strategically deployed.

All that and more is captured in the GFSP Open Models Concept paper. Feel free to read the whole thing if this interests you. I also want to express deep appreciation and thanks to Theresa Bernardo and Garin Fons who co-wrote this paper with me and to Chris Geith and the World Bank for the opportunity.

Writing the GFSP Open Models paper led me to have a heightened interest in the use of open practices for food related issues. My colleague Puneet Kishor at Creative Commons shared with me another great example – the Open Source Seed Initiative. Linux for Lettuce and The Carrot Hack provide thoughtful coverage of this important development.

Open Source Seed Initiative web site

I also recently finished reading Jeremy Rifkin’s book The Zero Marginal Cost Society (highly recommend) which contains a few other fascinating examples including Shared Earth connecting land owners with gardeners and farmers, and HerbShare which is fundraising to develop online, searchable community maps of fresh herbs available for sharing.

Open Source Seed Initiative web site

A systems approach to open combines a wide range of open practices across multiple stakeholders and applies them to a shared common goal. It’s exciting work that not only accomplishes short term goals but sets in place a process that can scale, iterate, and sustain over the long term.

Comments Off on A Systems Approach to Open


An Exploration of Open Licenses and Financial Remuneration

October was an action packed month with the Creative Commons Canada Salon, Open Education Conference, and BCcampus OER Forum.

Some personal highlights:

The BC Ministry of Advanced Education, Innovation, and Technology open textbook announcement. This initiative will support creation of open textbooks for the 40 most popular first and second-year courses in the province’s public post-secondary system. The open textbooks will be openly licensed and made available for free online, or at a low cost for printed versions, to approximately 200,000 students. I’m especially pleased that BCcampus will lead the implementation of this initiative engaging B.C. faculty, institutions, and publishers through an open request for proposals. Tony Bates’ excellent blog provides additional insight and I personally am hopeful that some coordination can happen between BC and California where, in late September, Governor Jerry Brown signed two bills that provide for the creation of free, openly licensed digital textbooks for the 50 most popular lower-division college courses offered by California colleges.


Visual Notes of Honourable John Yap’s announcement at #opened12 (CC BY-NC-SA) by Giulia Forsythe

Giulia Forsythe’s graphic facilitation skills wonderfully captured the BCcampus OER Forum events too. See – BCcampus OER Forum Summary.

The Open Education Conference was fantastic this year. The jam-packed program had an amazing array of sessions organized around micro-themes including – world wide initiatives, business models, open textbooks, open assessment, alternate credentials, social media and OER, data and analysis, and open from a wide range of perspectives including legal, faculty, students and librarians. Open has clearly gone beyond content and is pervading the entire education sector. The conference web site program has presentation materials and audio streams from sessions. I encourage you to explore them and see for yourself how open education is evolving. A stand out highlight was the evening dinner boat cruise with an awesome OpenEd music jam featuring attendees plus Gardner Campbell and John Willinsky, two of the keynote presenters. A conference where the keynote speakers rock out – my kind of conference! Enjoy it yourself:



Special thanks to Novak Rogic for these awesome videos.

While there is a great deal to assimilate coming out of all these events, I find myself thinking about matters from the Creative Commons Canada Salon that took place in Vancouver 15-Oct-2012.

This event featured a panel of practicing artists sharing how and why they use Creative Commons licenses for their works. I found the remarks of documentary filmmaker Ian MacKenzie especially intriguing. Ian referenced the gift economy, alternative ideas on money and the public commons from the book Sacred Economics, and crowdfunding.

Here’s why this is occupying my thinking. There is a natural inclination to think that Creative Commons open licenses are in opposition to financial remuneration. The thinking goes like this: “If I license my creation in a way that gives others permission to freely access and use it I’m forgoing financial compensation associated with charging for access and use.”

As I consider this I am puzzled by what I see in education.

Lets say I’m an educator employed by a public educational institution. My salary is essentially paid for by public taxpayer dollars. Given the way the economy works – if you pay for a good you get that good, it’s natural to expect that works developed by the educator should be freely accessible for use by the public. Yet this is not the case. Course materials educators create during their publicly paid for employment are not freely available to the public that paid for them. Shouldn’t public funds result in a public good?

But, you might say, it takes money to make the course materials educators create available to the public. This is true, but digital changes the economics of doing so. With digital the cost of copying is close to $0. The cost of distributing digitally is close to $0 as was so eloquently laid out by David Wiley in his presentation at the BCcampus OER Forum. See David Wiley’s presentation in it’s entirety Why Open Education and OER, and their implications for higher education institutions.

Lets try a different example. Lets say I’m faculty engaged in research. I apply for research grants from the national government and use those grants to conduct my research. When I complete that research the results ought to be available to the public who paid for them. But, and this is what I find puzzling, public access to the results of research requires another payment of public money in the form of a journal subscription fee even when the journal is digital. Given that the peer-review process is also supported through public funds, the public ends up paying for something three times, as Dieter Stein outlined in his keynote “Open access: effects and consequences in the management of scientific discourse.” at the University of British Columbia’s Open Access Week. The public 1. pays the scientist, 2. pays to publish, and 3. pays to buy publication. Why does the public have to pay three times?

For more on this I highly encourage you to watch Open Access Explained? from PHD Comics.

See why I’m puzzled? The economics underlying public education are not in line with our expectations of how economies work and, even more puzzling, aren’t in the best interest of the public who is paying for it.

But let me come back to my earlier point. There is a natural inclination to think that Creative Commons open licenses are in opposition to financial remuneration. The thinking goes like this: “If I license my creation in a way that gives others permission to freely access and use it I’m forgoing financial compensation associated with charging for access and use.”

At least in the context of someone being paid by public funds an open license that gives others permission to freely access and use the work isn’t in opposition to financial remuneration. The financial remuneration took place. The Creative Commons license ensures the obligation to the public is fulfilled.

However, what if we look at this from the perspective of an artist, a writer, a musician, a filmmaker. I’d expect artists to be thinking, “I made this and if anyone is going to make money on it it’s going to be me.”

Is it possible to openly license your creative work and still make a living?

I keep coming back to this question as it seems fundamental and generalizable to everyone.
Special thanks to Martha Rans for ensuring it stays front and centre in my thinking.

And so with this question on my mind I paid special attention when Ian Mackenzie spoke at the Creative Commons Canada salon.


Ian Mackenzie speaking at the Creative Commons Canada salon.

My exploration of Ian’s remarks around the gift economy, alternative ideas on money, the public commons and crowd funding took me in interesting directions. Here’s a bit of what I found.

Sacred Economics is a radical rethink of societal values, the role of government, and the commodity we use as money. It envisions decentralized, self-organizing, emergent, peer-to-peer, ecologically integrated expressions of political will. Government becomes the trustee of the commons including “the surface of the earth, the minerals under the earth, the water on and under the ground, the richness of the soil, the electromagnetic spectrum, the planetary genome, the biota of local and global ecosystems, the atmosphere, the centuries-long accumulation of human knowledge and technology, and the artistic, musical, and literary treasures of our ancestors.”

Sacred Economics imagines an ecology of money with many complementary modes of circulation and exchange. In a sacred economy, money goes to those who “contribute to a more beautiful world – for community, for nature, and for the beautiful products of human culture.”

I’m not doing the Sacred Economics justice. There is much to admire and ponder in this work. For a more complete synopsis I encourage you to view Ian Mackenzies video on Sacred Economics.

I found the ideas on alternative forms of money intriguing and spent some time looking at Bit Coin see here and here.

I also ended up checking out a Policy Agenda for the Sharing Economy.

Ian has developed expertise with crowdfunding to the extent that he now offers consulting, strategy sessions and workshops on crowdfunding. His web site has a great list of crowdfunding resources and platforms. The crowdfunding platform listing is particularly interesting as it differentiates general crowdfunding platforms from specialized ones dealing with things like Business, Environmental, Scientific, Social Causes & Non-Profits and hey, even Education! Did you know that Scolaris crowdfunds personal scholarship fundraising?

How about Degreed? Degreed is crowdfunding to create the world’s first Digital Lifelong Diploma, which will ‘jailbreak’ the degree and enable learners to reflect everything they’ve learned, from any source, throughout their lives.

At Kickstarter there is a whole section devoted to artists who are seeking and getting remuneration for their Creative Commons licensed work. See http://www.kickstarter.com/pages/creativecommons.

As I consider larger world events around financial markets, bailouts, and countries massively in debt or bankrupt it makes we wonder whether indeed our current economic model and it’s underlying financial system is serving us well. Clearly a sharing economy, alternative forms of money, and crowdfunding are changing social norms. Whole new conventions around getting paid, raising money, and making an investment are emerging.

Creative Commons licenses are situated within this changing landscape. As I explore the financial remuneration opportunities associated with use of Creative Commons licenses it’s important to point out that Creative Commons license options specifically offer creators choices around licensing their work in ways that provide others with permissions that specify commercial or non-commercial use. An artist who openly licenses their creative work with a Creative Commons license can do so in a way that specifies that users can copy, adapt, modify, publish, display, publicly perform and communicate the work but only for non-commercial purposes. This ensures any financial remuneration coming from the work goes to the creator. On the other hand it encumbers the work with restrictions that may prevent users from using the work in innovative and entrepreneurial ways which the creator could benefit from downstream.

There are a great many differing opinions out there around the suitability of different Creative Commons licenses for different use cases. In fact this is a hotly debated topic right now. See:

I especially appreciated David Wiley’s observations on these discussions in a 27-Nov-2012 Oer-community post where he commented:

“Just as there is not One True License, there is not One True Perspective on this debate. A few examples:

  • Some people look at OER issues from the perspective of the content, and some see them from the perspective of the people who use the content. Content-p drives people to favor SA licenses, to insure that derivatives of the content always remain free. People-p drives people to reject SA, so that derivers always remain free to license their derivatives as they choose. Which is the One True Perspective?
  • In this thread we have already seen people who view NC from the perspective of the licensor and others who see NC from the perspective of the licensee. Licensor-p sees NC as enabling and facilitating commercialization. Licensee-p sees NC as forbidding commercialization. Which is the One True Perspective?
  • As we’re also seeing on this thread, we can look at OER from the perspective of Access to content (without which permissions granted by licenses are meaningless) and from the perspective of the permissions granted by Licenses. I recently discussed these two perspectives in more detail on my blog (http://opencontent.org/blog/archives/2596). Which of these perspectives is most important? Which is the One True Perspective?
  • As a final example, some people look at “open” from the perspective of a Bright Line test, while others take a more Accepting perspective. Bright Line-p enables people to make clear distinctions between what is and what is not open. Accepting-p enables people to recognize and value movements toward becoming more open, without passing judgments on people who “aren’t there yet.” Which of these is the One True Perspective?

…LICENSING ARGUMENTS ARE ARGUMENTS OF PERSPECTIVE. When we argue that one particular way of licensing is better than others, we’re really arguing that one perspective is better or truer than others. In other words, whenever we make an argument that says “everyone should use a [free | NC | etc.] license,” we are making a _religious_ argument – an argument which dictates the perspective by which we think everyone else should be judged.

When we move licensing outside the realm of religion, we can recognize the … importance of perspective. We can also realize that, depending on the peculiarities of a specific context and the personal or organizational perspectives of a specific licensor, different licenses will be optimal under different circumstances.

It would be great if the world were simple enough that One License to Rule Them All could exist, but it doesn’t. I wish to Heaven we would stop arguing about it, and just respect individuals and organizations to understand their own contexts, goals, and perspectives sufficiently well to pick the license that best meets their needs.”

There clearly are two sides to the open licensing equation. On one side is the creator or licensor of the work. On the other side is the user or licensee of the work. Openly licensing creative works entails considerations of both. Personally I prefer a range of licenses that provide creators choice in specifying open permissions and limitations. One assertion I’d make is that the more open the license the greater the market participation and the greater the innovation opportunity.

As you can tell I’m very interested in understanding the business models associated with open licensing. There is so much more to explore but let me close this post with a couple of additional examples of how Canadian artists are using Creative Commons licenses.

OK, lets take fellow Canadian Brad Sucks latest album “Out of It”.

Brad sells direct from his own website. You can buy the CD & all the MP3s or just the MP3s as a whole album or individually. Brad recommends a price for each but Brad offers flexible pricing – you can type in whatever price you’re willing to pay or download all the MP3s for free. Brad licenses the whole thing with a Creative Commons (CC-BY-SA) license and encourages you to copy and share with your friends.

In his blog about the album he says:

“The only reason I, a dude who made an album by himself in a country basement, has had any sort of success is because people took it upon themselves to share my music with their friends. They remixed it, they used it in their videos, they played it on their podcasts, they included it in software and games and it took on a life of its own.

To sabotage that would be a huge, retarded mistake. Instead I’ll be grateful if Out of It worms around the world in even close to the same freaky way I Don’t Know What I’m Doing did and continues to.

Anyway, this is a long way of saying I love you Internets. Thanks for all your support and I hope you like Out of It.”

Hmmm, interesting. One way artists are making this work is by going direct to fans via the web. The Internet and digital formats change the economics reducing the need for middle men publishers and distributors. Personally I’d prefer as much financial remuneration for artistic creative works as possible go directly to the artist so I’m thinking this is a positive direction overall. It’s also fascinating to see flexible pricing and encouragement of copying.

One final example. Celine Celines based in Montreal has started a new company of open fashion. Using open data and Creative Commons (CC-BY) licensed images from NASA Goddard Photo and Video’s Flickr photostream her first collection is a series of silk scarves. The Hubble images captured on silk are beautiful – see for yourself at her online boutique gallery. This is an interesting example of a user/licensee, Celine, making a creative work out of a creator/licensor NASA image in a way I expect NASA never imagined.


Large silk scarve (CC BY-NC) by Celine Celines

I’ve only just begun to explore the possibilities.
The range of business models and opportunities is vast and varied.
Lots more to come in future blog posts.



Copyright and Personal Transformation

Packed up my office at BCcampus, took down the artwork, threw away the small amount of paper archives I had, loaded up the pickup truck, and closed the office door behind me. Thus ends almost 9 years at BCampus – the longest I’ve worked anywhere.

Judging by whats in the truck it’s amazing how small a footprint I’ve had. A rug, an odd ToDo chair that has been my place of work (instead of a desk), and a lamp that I like beside me – especially in the dark rainy days of winter.

On the other hand I’ve been sent e-mails by many people across BC’s post-secondary system expressing thanks and saying I’ve been an inspiration. Oh my, maybe that footprint is bigger than I think. To be honest I’ve been surprised by what many people have said in their e-mails to me. I had no idea they felt that way or thought those things – in some respects I wish I’d known!

BCcampus has been an amazing learning experience for me and I’m grateful to my senior management team colleagues, the entire BCcampus staff, the Ministry of Advanced Education, and the broader network of connections I’ve made across higher education. I feel privileged to have had the opportunity to help create BCcampus and believe it has become a world class innovation that is both an inspiration and an accomplished provider.

My career has followed an adult learning and educational technology trajectory, for which there has been no career path. All of us in educational technology are inventing our own careers and so I’m particularly delighted with this most recent turn as my career path leads me to Creative Commons. I’m taking everything I’ve been doing at BCcampus and moving it up onto an international level where I hope to have more impact. I look forward to engaging with others who are adopting open willingly, strategically, and with some excitement.

I’ve written extensively in this blog about my own personal experiences with Open Educational Resources and with the open movement more broadly. I’ve come to see “open” as a fundamental change not only for education but for society and the world at large. I can imagine a world where the sharing efforts of all raise the bar on standards of living and create a new global economic future based not so much on growth but on better global use of collective works.

This blog has been quiet over the last few months as I’ve been dealing with the practicalities of wrapping up BCcampus work and making arrangements for my new role at Creative Commons*. I’ve also been fortunate enough to have some off grid time at Pacific Rim National Park near Tofino on the west coast of Vancouver Island where life was barefoot in nature, walking the beach, and riding boogie boards in the big surf. Time immersed in nature with no phone, no e-mail, no computer, no TV is wonderfully liberating and I came back rejuvenated and raring to go.

While I haven’t written much I have been following with great interest a number of significant developments including:

  • AUCC, ACCC, and Canadian university and college settlements with Access Copyright
  • Passing of new Canadian copyright legislation
  • Canadian supreme court ruling on copyright cases
  • UNESCO Paris OER Declaration
  • Adoption of MOOC’s by elite universities and for profits – edX, Coursera, Udacity, …
  • UK and European adoption of open access requirements for publicly funded research
  • developments around Creative Commons version 4 and release of new Creative Commons license generator

Thought I’d get back in to the swing of things by writing a short synopsis on some of these:

AUCC, ACCC, and Canadian University and College Settlements with Access Copyright

Most countries have copyright collectives – organizations which collect royalties or payments from licenses, performances, and even blank media, for the ostensible purpose of distributing it to copyright holders, creators, or engaging in activities which benefit copyright holders or creators. In Canada we have Access Copyright. Back in June 2010 Access Copyright proposed new interim tariffs that would raise the fee they collect from post secondary institutions across Canada from about $5/student to $35/45 per student. Amazingly this was proposed without business case financial justification and without any disclosure of the catalog of works in both print and digital form that they represent. In addition Access Copyright expanded definitions of what a copy is in highly contentious ways and mapped out extensive reporting and access requirement expectations.

Access Copyright’s proposed interim tariffs, new copyright definitions and reporting requirements were met with widespread objections from CAUT, ACCC, AUCC, CLA, Canadian Alliance of Students, and others. I wrote about this development in Jan 2011 Access Copyright’s Royalty Demands Spark Interest in OER. By May 2012 at least 34 Canadian colleges and universities had opted out of Access Copyright.

In January 2012 the University of Toronto and the University of Western struck special deals with Access Copyright agreeing to an interim tariff rate of $27.50. This was met with considerable dismay Critics say universities paying to hyperlink is ludicrous such that the UofT Faculty Association Questions the Access Copyright Agreement.

In April 2012 the Association of Universities and Colleges of Canada (AUCC) reached an agreement with Access Copyright agreeing to interim tariff rate of $26. Amazingly this deal was struck secretly, behind closed doors, without communication with AUCC’s own members.

At the end of May 2012 Access Copyright Announces Agreement With the Association of Community Colleges of Canada on a Model Licence for $10 per student.

OK, let me see if I have this right, Access Copyright starts out saying the fee per student will be $35-45. They then negotiate agreements with various organizations for rates of $27.50, $26, and $10. The variation in rates is puzzling. There was no business case explanation for the initial interim tariff fee and there has been no explanation for the reduced fees. On what basis are these rates being set?

These agreements continue to be widely questioned – The Best Possible Outcome for Universities, Really?, Why Universities Should Not Sign the Access Copyright – AUCC Model Licence, A Bad Deal: AUCC/Access Copyright Model License Agreement with many calls for universities not to sign the agreement. Some universities, like the University of British Columbia had taken bolder more principled positions.

While I (and many others) are critical of the way Access Copyright is handling its mandate I want to be perfectly clear that I personally believe writers, artists, musicians and other creators should be fairly compensated for their work. An artists life is frequently one of poverty (aside from the mega hit makers) which I think undervalues their cultural importance. However, I question whether collection agencies like Access Copyright are really serving the needs of creators – a view somewhat substantiated by Brian Brett Speaks Out: An Open Letter on Access Copyright and the Canadian Copyright Emergency. Third party middle men intermediaries seem more intent on funding their own activities over those of the creator. As William Patry notes in his book How to Fix Copyright “The largest problems facing authors today are not unauthorized uses but the obstacles put in the way of buyers willing to pay for access to or copies of the work. I hope this changes as new web-based business models emerge that allow creators to get paid directly.

Passing of New Canadian Copyright Legislation

In June 2012 the Canadian House of Commons passed the Copyright Modernization Act Bill C-11 reforming Canadian copyright law. The new law has a significant impact on education expanding the conditions under which educators can use a copyrighted work without the permission of the copyright holder. Changes in the new act include:

  • Expansion of fair dealing to education, satire and parody. (Am I the only one who finds it deliciously amusing to find education lumped with satire and parody? I”m sure Canadian comedy shows like This Hour Has 22 Minutes and the Rick Mercer Report are pleased at the inclusion of satire and parody). Fair dealing allows educators to use copyrighted works for private study, research, criticism, review, and news reporting. There is no explicit definition of what fair dealing means. Essentially you have to use the Supreme Courts six criteria for evaluating fair dealing – 1. the purpose of the dealing, 2. the character of the dealing, 3. the amount of the dealing, 4. alternatives to the dealing, 5. the nature of the work, and 6. the effect of the dealing on the work. While these six criteria are useful, the lack of a clear definition means that for most educators fair dealing is, and will continue to be, vague and ambiguous.
  • Non-commercial user generated content. The new act distinguishes between commercial and non-commercial use. Non-commercial user generated content gives educators greater liberty to create instructional materials (within the parameters of fair dealing) as long as the use is non-commercial.
  • Internet publicly available materials. This exception gives educators permission to reproduce and communicate works that are publicly available on the Internet. This will be a major relief for educators who are increasingly tapping in to digital web-based content. Under the new act this educational use of publicly available Internet materials is allowed as long as the audience is comprised primarily of students and the works in question are 1. legitimately posted by the copyright holder, 2. not accompanied by a statement prohibiting such reproduction, and 3. not protected by digital locks. This provision makes Access Copyright’s assertion that even a hyperlink is a copy for which users must seek permission seem bizarre.
  • Public performances in schools. The new act allows instructors to display films and other media works in class, provided that the works have been acquired legitimately. This amendment lifts restrictions that required educators to acquire rights for public performance before they could show such materials. Coupled with the Internet publicly available material exception educators will now be free to include videos and other materials from sites like YouTube in their instructional materials.
  • Technology neutral display exception in schools. The old act limited allowable technology reproduction to an overhead projector. The new act is more technologically neutral allowing for display via video projectors and other technological devices.
  • Online transmission of lessons. The new act allows educators to create “fixations” (weird terminology given that a fixation often refers to someone with an obsessive attachment) of lessons and transmit these fixations to students over the Internet. In addition to weird language this exception has some strange requirements that are not particularly in line with pedagogical practice. The institution must destroy the fixation within 30 days after students have received their final course evaluations. And students are to be prevented from reproducing more than a single copy of the lesson for personal use which they too must destroy by the 30-day deadline.

For additional information BCLA has provided a Bill C-11 Guide for Academic Instructors that outlines how the new bill affects education. Michael Geist provides a good summary of the overall outcome including a side-by-side table comparing the old act to the new act The Battle over C-11 Concludes: How Thousands of Canadians Changed The Copyright Debate.

While these changes give educators more permissions and clarity on what is allowed and not allowed I still think the best way to avoid the copyright minefield is to use Creative Commons openly licensed materials whereby the copyright holder explicitly gives permission. Using Creative Commons licensed resources removes the fear of litigation that shrouds copyright.

Canadian Supreme Court Ruling on Copyright Cases

In July 2012, amidst the tumult of copyright deals and reform, the Canadian Supreme Court made rulings on five copyright cases. These rulings were made using the old copyright act not the new one which has yet to come fully in effect. Reading these rulings was a breath of fresh air – clear lucid thinking well argued.

One area of ruling was around the nature of fair dealing. As described above fair dealing lacks a clear concise definition. Sam Trosow does a nice job of analysing pertinent Supreme Court considerations and findings related to fair dealing – see SCC decisions provide clear guidance on fair dealing policies. The ones that stick out for me are:

  • fair dealing is an important users right
  • teachers share a symbiotic purpose with students/users who are engaged in research or private study. Photocopies made by a teacher and provided to students are an essential element in the research and private study undertaken by those students.
  • “Private study” does not mean in solitude or geographically separate from the school. Students in a classroom can be engaged in private study.
  • Research can be piecemeal, informal, exploratory, or confirmatory. It can in fact be undertaken for no purpose except personal interest.

Howard Knopf seems equally proud of the Supreme Courts rulings and provides a comprehensive summary at A Proud and Progressive Pentalogy Day in Canadian Copyright Law.

These Supreme Court rulings affect Access Copyright and the negotiated deals it has struck with various organizations. Clearly those deals are far more restrictive than necessary and in some cases have institutions paying fees for activities they are fully allowed to do under law. Michael Geist provides an interesting take in Why the Supreme Court’s Copyright Decisions Eviscerate Access Copyright’s Business Model.

Who knew that copyright had such high drama! Great potential for a TV series.

In tracking all of these copyright related activities I’ve come to appreciate the increasing involvement of the public and emergence of outspoken voices. I’m particularly thankful for the coverage and analysis the following people have provided:
Michael Geist
Howard Knopf
Sam Trosow
Ariel Katz

Expect I’m not the only one who has learned a lot from these people.

While I admire and appreciate the analysis the above people are providing I’ve been surprised by the lack of coverage of open licensing using Creative Commons licenses as a means of cutting through the complex and often vague rights and permissions of copyright. If educators want to completely free themselves from being encumbered by copyright complications they should use and produce Creative Commons licensed resources instead. Doing so simplifies matters enormously.

As more and more organizations develop copyright guidelines and tools for faculty and staff to use (such as this one at the University of British Columbia http://copyright.ubc.ca) I look forward to side-by-side workflow diagrams that compare the process you must go through to ensure you are allowed to use something under copyright vs the work flow process you must go through to ensure you are allowed to use something that is openly licensed via Creative Commons. The copyright workflow will inevitably be comprised of innumerable steps with many if/then branches leading to stop signs or legal counsel interpretations of possible risk. The Creative Commons license workflow will be one step or, in the case of non-commercial and share-alike versions, two or three steps, after which it’s clear sailing with no legal counsel intervention and no risk.

UNESCO Paris OER Declaration

I’m not the only one seeing the potential for open licenses and open educational resources to create new models of education. In June 2012 the World Open Educational Resources (OER) Congress took place in Paris, France. Organized by UNESCO and the Commonwealth of Learning (COL), the World OER Congress brought together Ministers of Education, human resource development representatives, senior policy makers, expert practitioners, researchers, students and others to:

1. Showcase the world’s best practices in OER policies, initiatives, and experts
2. Release a 2012 Paris OER Declaration calling on Governments to support the development and use of OERs
3. Celebrate the 10th anniversary of the 2002 UNESCO Forum that created the term OER

UNESCO member States unanimously approved the Paris OER Declaration (pdf).

This Declaration is the result of a yearlong process, led by UNESCO and the COL with regional and online meetings and final negotiations at the Congress. The Declaration recommends UNESCO member States:

a. Foster awareness and use of OER
b. Facilitate enabling environments for use of Information and Communications Technologies (ICT)
c. Reinforce the development of strategies and policies on OER
d. Promote the understanding and use of open licensing frameworks
e. Support capacity building for the sustainable development of quality learning materials
f. Foster strategic alliances for OER
g. Encourage the development and adaptation of OER in a variety of languages and cultural contexts
h. Encourage research on OER
i. Facilitate finding, retrieving and sharing of OER
j. Encourage the open licensing of educational materials produced with public funds

Having received unanimous approval it will now be interesting to see how governments, institutions and other organizations adopt policies and practices in support of these goals. This is a whole new business model for education – one that brings with it social and economic benefits.

The Creative Commons Opportunity

Before going to start my new job with Creative Commons I thought I’d map out what I see as the opportunity sectors which are undergoing change through use of open licenses. I tend to think visually and create representations as one page visuals – here is what I came up with (you can click on this to make it bigger if you want):

Essentially I’m seeing activity and new public and business models emerge across:

  • Open Educational Resources
  • Open Access
  • Open User Generated Creative Works
  • Open Data
  • Open GLAM (Galleries, Libraries, Archives, & Museums)
  • Open Government
  • Open Policies, Practices & Guidelines
  • Open Licenses
  • Embedding open license tools (like Creative Commons) in authoring and search engine platforms
  • Open Standards, and
  • Open Source Software

That’s a lot of open. The opportunity is large. Use and impact has only just begun. I’m looking forward to doing my part to grow the commons and by so doing generate global social and economic benefits.

(* 0941176 B.C. Ltd. is a wholly owned subsidiary of Creative Commons, the sole activity
of which is to provide services to Creative Commons and is operated separate from the Creative Commons Canada affiliate.)